Audience tdX
Begin by selecting the outcome you want—more qualified leads, higher order volume, or lower CPA—and Audience tdX builds a working plan in minutes. Choose the surfaces you care about: open web banners, in-stream and out-stream video, sponsored content, connected TV, paid search, and paid social. The system suggests placements, audiences, and a spend split based on predicted incremental impact. It also sets up measurement: one conversion schema, one set of naming conventions, and a single pixel/SDK plan so you can compare apples to apples. Paste in UTMs or use the built-in link builder, then preview how each creative will show up on every surface before you launch.
Execution is built around your daily workflow. Upload assets once and auto-generate channel-ready variations (sizes, durations, aspect ratios) with brand rules enforced. Connect a product feed and let dynamic templates populate headlines and images for promos or seasonal pushes. Create experiments with clear success criteria and schedules; the system rotates variants and automatically moves budget to winners. Predictive models score supply sources and keywords hourly and rebalance spend to the combinations that move your goal. Frequency and audience overlap controls keep reach efficient across media, and a unified pacing tool ensures you hit targets by day, week, and month without manual spreadsheet juggling. more
Audience Tdx
Custom
Trading Desk
Programmatic Advertising
Search and Social
Creative
Analytics
Comments